From: Chafai Services
Turn more clicks into customers
For brands whose visitors click, then leave without buying.
Most ad budgets leak after the click. We find where visitors leave (landing page, offer, checkout) and fix it with funnels built for your audience and tests that prove what works.
At a glance: what you get
- Funnel audit with a drop-off map and ranked fixes
- Funnel structure recommendation: pre-lander, free value or SLO
- Landing page and checkout improvements
- A/B testing plan and written test results
- UTM and event tracking setup
- Retargeting and email capture plan
Who it’s for
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Brands paying for traffic that doesn’t buy
Clicks come in, sales don’t. The gap is almost always somewhere between the ad and the checkout.
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Offers that need warming up
New or higher-priced products often sell better after a pre-lander or a free-value step.
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Teams raising their ad spend
Every point of conversion rate you gain lowers the cost of each customer at the same spend.
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Founders launching something new
You want a funnel built on proven frameworks from the first day instead of a guess.
What’s included
Build conversion-focused funnels tailored to your offer and audience.
Packing list
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Custom funnel strategies: Pre-lander, Free Value, or SLO (based on your growth stage)
We pick the structure that fits your offer and price point, and explain why.
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Full funnel audit: From ad click to checkout — identify drop-offs & quick wins
A step-by-step review of speed, message match, trust, offer and checkout friction.
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A/B testing across copy, layout, and structure to lift CVR
One clear hypothesis per test, enough traffic to read it, and a written result.
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Funnel tracking setup (UTMs, events, LP metrics) to guide scale decisions
Every visit, step and sale is tied to the ad that earned it.
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Integrated retargeting & email capture to recapture missed revenue
Visitors who don’t buy today become people you can bring back tomorrow.
- Ad The promise that earned the click
- Pre-lander Story, comparison or quiz that warms the visitor up
- Offer page Message match, proof and a clear reason to act now
- Checkout Fewer fields, trust signals, order bump
- After the sale Upsell, thank-you page and the first email
How it works
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Walk the journey
We follow your funnel from the ad to the thank-you page and measure where people leave.
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Fix, then test
Quick wins first, then structured A/B tests on copy, layout and offer.
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Scale what converts
Winning versions become the new baseline, and ad spend scales onto them.
Before you decide
- Our landing page already looks great.
- Looking good and converting are different things. We judge pages by what visitors do on them (scroll, click, buy), not by how they look in a screenshot.
- We don’t have enough traffic to A/B test.
- Then we start with the fixes that need no test (speed, clarity, trust, checkout friction) and keep testing for the big decisions.
- We use Shopify, not a funnel builder.
- That works. We measure with UTM tracking, Shopify or your preferred stack, and build on the tools you already have.
- What is a pre-lander?
- A short page between the ad and the product page that warms visitors up (a story, a comparison or a quiz) so they arrive ready to buy.
- What does SLO mean?
- A self-liquidating offer: a low-priced first product whose sales help pay for the ads that brought the customer in, so later purchases are closer to pure profit.
- Can you build a funnel from scratch?
- Yes — we can build your entire funnel from scratch, including the offer structure, pre-landers, landing pages, checkout flows, and even lead magnets. It’s all customized for your business model and goals.
- How do you measure improvement?
- Landing page views, conversion rate at each step, average order value and cost per acquisition, tracked with UTMs and events before and after every change.
Ready to see what’s possible?
Tell us about your business and goals. We’ll review your setup and come back with a plan that fits your budget.
Refine My Funnel